Getting Started: Social Media, Content Marketing, Nov 2011 Newsletter

  

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I'm so pleased to share with you highlights from the November 2011 issue of the Simple Marketing Now Newsletter which focuses on Getting Started with Social Media and Content Marketing.

You can receive it directly by subscribing to our monthly mailing list.

Here are a few highlights... to get you thinking. Feel free to ask questions and share your tips!

How to get started with social media and content marketing comes up frequently. Do you remember how you got started? What did you do first? What did you find most helpful? How did you manage the chaos stemming from so much new information?

My favorite advice - advice that I apply to myself - is to take small consistent steps and to use technology to help manage those small steps.

• Create a daily Google calendar or Outlook reminder so you spend 15 minutes every day exploring and immersing yourself online and in social media.

• Pick one topic of interest to you and go explore. Check out Google blog search, alltop.com and Technorati.com and see what results come up.

If you haven't already, you might find the Simple Marketing Now's Get Started with Social Media Guide helpful.

From the Content Talks Business Blog:

Given the focus on 'getting started', you may find these October articles interesting:

• How To Do Bad Social Media takes a contrarian approach and examines bad examples of social media. 
• I believe intensely in the value of blogs and explain so in Why Blogs For Business: For Content That Connects With Customers.
• If you use LinkedIn for your business contacts, have you thought about backing up your contacts? Here's how in How To Use LinkedIn: Backing Up Contacts.
• Finally, Switch, Climbing Out, Social Media and Change [a Bathroom Blogfest article] offers inspiration for change...

[Shameless Plug: If you haven't already, consider subscribing to the Content Talks Business Blog !]

Proud About Bathroom Blogfest 2011!

Did you follow the sixth annual Bathroom Blogfest? It took place the last week in October with over 30 bloggers in the US, Canada, the UK and Dubai who published 45 articles addressing the theme of "Climbing Out" from a wide range of blog perspectives. Participating bloggers represented diverse areas of focus ranging from flooring, kitchen & bath, interior design, tile and tile contracting, retail experience, customer experience, qualitative research, social media and more. It's an amazing event to be part of and, from what we've heard, to experience. We'd love your reactions!

• Customer Experience and Bathroom Blogfest 2011 offers perspective, including a link to the article published in UX Magazine. Check out BathroomBlogfest.com for the full listing of blog articles. 
• If you've ever wondered about a 'Twitter chat', I recommend that you read Bathroom Blogfest Twitter Chat: #kbtribechat in which I summarize highlights from the kitchen and bathroom Twitter chat [#kbtribechat] that American Standard's @ProfessorToilet and I co-hosted.

Bathroom Blogfest 2012 is scheduled for the last week in October 2012. If you would like to be included, let me know.

Final Getting Started Thoughts:

Don't forget to get started with small, consistent steps: schedule 15 minutes per day to explore and immerse yourself in social media. Read the content you come across. Ask yourself what you like and don't like about what you find. Then, let me know what you discover.

Thank you for reading! Have a wonderful November.

Best,

C.B.