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The Social Flooring Index Blog:
Monitoring the Social State of Flooring & Floor Covering

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Social Media, Digital Marketing, Floor Covering Marketing: Surfaces


Surfaces 2013Surfaces - the leading floor covering industry event in the US - is taking place this week in Las Vegas. It's big, and intense and spread out! My Fitbit says I've already walked over 5 miles today.

It's also been an intense social media marketing filled event for me with three education sessions completed: 

 This is the second year I've presented with Sarah Kelly and I can't say enough about how wonderful she is! (By the way, you may be interested in the resources we put together for the 3 hour workshop we led last year: Social Media: How To for Business.)  

Sara Kelly and Christine Whittemore Surfaces 2013

During my second session, I led a panel discussion about Social Media in Action with two very thoughtful and focused retailers whose insights I captured in these two blog articles:

Although he wasn't able to join, I did refer to Chris Morrissette's observations which are captured in Social Media in Action: FLOFORM Countertops Connects With Customers.

For the retail experience/marketing to women session, the resources I put together for last year's session about marketing/selling to women remain relevant.

With these sessions behind me, I can focus on meeting up with many digital marketing friends, including Scarlet Opus meeting Stacy Garcia from #KBTribeChat for the first time, as well connecting with Arpi Nalbandian, Stacy and Irene Williams for #kbtribechat. 

It's a full and social floor covering life!



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Interesting Article, thanks for sharing, keep up the good work.
Posted @ Thursday, March 21, 2013 6:05 AM by Andy Scaife
Andy, I'm so pleased you enjoyed the article. Thanks for stopping by. Let me know if there are specific topics of interest to you. 
Posted @ Friday, May 17, 2013 5:27 PM by Christine Whittemore
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